Bloomberg Terminal Exercise

Chapter 13: Equity Valuation

BF422 — Investments

Name: ________________________

Date: ________________________

Getting started: Log into a Bloomberg terminal. Equity commands follow the pattern: TICKER Equity FUNCTION then GO. Choose a stock you'd like to value (e.g., AAPL, KO, JNJ).

Part 1: Dividend History & Growth Rate

1Look up the dividend history for your stock.

Type KO Equity DVD GO (or your chosen ticker). Record the last 5 years of annual dividends:

YearAnnual Dividend/ShareGrowth from Prior Year

What is the average annual dividend growth rate over this period?

Part 2: Sustainable Growth Rate

2Find ROE and payout ratio.

Type KO Equity FA GO (Financial Analysis). Navigate to the Income Statement and Key Ratios tabs.

FieldValue
Return on Equity (ROE)
Earnings Per Share (EPS)
Dividends Per Share (DPS)
Payout Ratio (DPS/EPS)
Retention Ratio (b = 1 − payout)

Compute the sustainable growth rate:

g = ROE × b = __________ × __________ = __________

How does this compare to the historical dividend growth rate from Part 1?

Part 3: Constant-Growth DDM Valuation

3Find the required return (k) via CAPM.

Type KO Equity BETA GO for beta, and GT10 Govt GO for the risk-free rate.

FieldValue
Beta (β)
Risk-free rate (rf, 10yr Treasury)
Market risk premium (use 8%)8%
k = rf + β × 8%

4Apply the Constant-Growth DDM.

Using D₁ = next year's expected dividend, g from Part 2, and k from Step 3:

FieldValue
D₁ (next expected dividend)
g (sustainable growth rate)
k (required return)
V₀ = D₁ / (k − g)
Current market price

Is the stock overvalued or undervalued according to your DDM? By how much?

Part 4: P/E Comparable Valuation

5Compare P/E ratios across industry peers.

Type KO Equity RV GO (Relative Value) to see peer comparisons. Alternatively, use EE for earnings estimates.

CompanyTickerP/E (Trailing)P/E (Forward)EPS Growth Est.
Your stock
Peer 1
Peer 2
Industry Average

Is your stock's P/E ratio above or below the industry average? What might explain the difference?

6Final assessment: Compare your two valuations.

MethodYour Estimatevs. Market Price
DDM intrinsic value
P/E comparable (industry avg P/E × EPS)
Current market price

Do your two valuations agree? What assumptions drive the biggest differences? Would you buy, hold, or sell this stock based on your analysis?

Key takeaway: Valuation models are only as good as their inputs. Bloomberg provides the data, but the assumptions (growth rate, discount rate, peer selection) require analyst judgment. Always check sensitivity to key inputs.

Bloomberg Quick Reference

CommandFunctionExample
DVDDividend HistoryKO Equity DVD
FAFinancial AnalysisKO Equity FA
BETABeta AnalysisKO Equity BETA
RVRelative Value (Peer Comparison)KO Equity RV
EEEarnings EstimatesKO Equity EE
GPPrice ChartKO Equity GP
GT10 Govt10-Year Treasury YieldGT10 Govt GO